SafetyDetectives.com is the world’s largest antivirus review website, with a pro-bono research lab that aims to help the online community defend itself against cyber threats, while educating organizations on how to protect their users’ data.
The SafetyDetectives team is passionate about building a complete knowledge-base of antivirus-related articles and resources, along with thorough and objective antivirus software reviews to help consumers choose the right product.
SafetyDetectives reached out to Code Red’s India partner, EXL PR, to make public the discovery of a significant data breach at Indian e-learning platform Edureka, impacting up to two million users, most of whom are based in India.
- 65 pieces of coverage in target media
- 90 percent of stories attributed to journalists
- 10 day project
- 35 percent of media backlinked to company website
- 95 percent quoted company spokespeople
We had a great experience working with Dayanand and his team at EXL PR on our PR project. Thank you for your professionalism and for doing your best to deliver us good quality work.”Marketing Manager, SafetyDetectives
The full report is available here: SafetyDetectives case study